This whole crazy company is my all-life’s dream.

I have always been in love with Harley-Davidson bikes. When I was as a kid, everytime I heard the sound of one, I couldn’t help but turning my head and staring at those big, shiny and noisy monsters. I still react the same way now. I grew up obsessed with them, and bought every biker’s magazine I could afford. My first salary went to a savings account until I could buy myself a bike. It was a Vespa I still keep with me. That was a long time ago. Now I’ve turned 38 and I ride my own Harley-Davidson. A ’97 Fat Boy customized my way. Black, fat & low. And I ride it on a daily basis. Come rain or sun, because my bike is my ride.

After more than 15 years working on marketing departments at different companies, from local ones to multinationals, I started my own marketing agency on 2006. And it went pretty well. But I wanted to go one step further. I wanted to make my passion, my way of living. So I decided to take another turn in my life and go for it. And that’s what Spain On Twins® is all about. Taking my experience at identifying needs, creating the right products and marketing them, to what I love most. Harley-Davidson bikes. And my mission now is to develop the best possible tours around Spain to do what a Harley-Davidson is made for. Ride. Ride. And do more riding afterwards.

And this is the spirit I want to give to Spain On Twins®. A biker-owned company aimed at bikers who want to ride their HD in Spain. Bikers who love riding, who like making new friends and who want to ride in Spain, without the hassle (road selection, hotel reservation, activities….) of organizing everything that is involved in a bike trip abroad.

I am the one designing the routes, selecting the roads, the stops and everything that is involved in the tours, but this year Spain On Twins has partnered with one of the biggest Tour Operators of Spain, Primera Linea, to be able to select the best hotels, at the best possible rates. And it’s really gratifying to work with such a professional group of people. And the results are there, you can see them in 2010’s prices. A considerable cut from last year’s. This partnership is good for them, is good for Spain On Twins, because I can now concentrate in the biker aspects of the Tour, and is also good for you, because on the Tours we’ll enjoy really nice hotels, while keeping prices down.

Some of my friends call me “embajador”, the spanish for ambassador. Let me be your biking ambassador here in Spain. It would be my pleasure.

Hope to see you ‘round here soon.

Take care. Ride Safe.

Lucas